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Conjoint analysis
Every month, ETAI will be sharing a term or concept of the month that is related to ethical issues in biomedical research. The term of the month is part of our module’s milestones relating to engagement and reflection on ethics with the AI-READI team.
Term of March 2026: Conjoint analysis
“Conjoint analysis” – a methodology where participants answer questions based on randomized combinations of survey items, originating in market research and adopted by political science and public opinion researchers.